Server-Side Tracking Vs. Pixel Tracking - Which is Better?Tracking conversions throughout several systems is an everyday struggle for eCommerce marketers. As personal privacy guidelines get more stringent and browsers restrict tracking abilities, accurate information becomes tougher to catch.Pixels are very easy to set up, however can be obstructed

Server-Side Tracking Vs. Pixel Tracking - Which is Better?Tracking conversions throughout multiple systems is a day-to-day struggle for eCommerce marketers. As personal privacy policies get more stringent and browsers restrict tracking capabilities, exact data comes to be more challenging to capture.Pixels are easy to set up, yet can be obstructed